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own firm in Sonoma County, which specialized in civil litigation law.
As he neared 33 years old, the call of pairing his varied business and legal experience in a new manner unexpectedly came to fruition. His father Tom was ready to formally transition the business to the next generation and asked his son to take over operations. The winery was approaching the same age as John Jordan, having also been born in 1972. It was positioned for continued growth into new and existing markets.
After some consideration (as he wasn’t expecting this new potential career change), Jordan accepted and stepped away from practicing law and assumed the position of Chief Executive Officer of the vineyard in 2005. Having been involved with the business since day one, even from a distance, he was able to easily guide the business using much the same flight plan it had followed for decades.
creativity of our people ensure that Jordan is more than a bottle of wine.” Jordan has continued a tradition of sustainably providing food, wine and hospitality while concurrently overseeing various improvements throughout his tenure as general manager. Introducing aviation and increasing integration into winery operations are the more notable improvements to the previous
business model.
Flying has enabled the company to
meet with clients and attend business meetings more easily. As he noted, “The aircraft enables me to make a day trip where otherwise it would be a two- or three-day trip that wouldn’t be worth the time.”
Prior to his current three aircraft, Jordan owned many other models, including a Mooney 231, Beechcraft Bonanza, Piper Cheyenne 1A, Beech- craft King Air F90, Gulfstream G3 and TBM 900. The latter was replaced by his current Cessna Citation M2 because he desired the speed and
redundancy of the Citation. As he said, “There are a lot of trips that I can comfortably do in the multi-engine Citation that I could not do in the TBM.”
With around 7,500 flight hours across various aircraft types and models, Jordan is impressed by his M2. When asked what he enjoys most about the aircraft, he noted reliability and the Garmin G3000 avionics suite. Prior
to its acquisition, he considered another light jet, the Embraer Phenom 100. While it too had Garmin avionics (G1000), he ultimately chose the Cessna due to Textron Aviation’s support network as well as its speed and offering of hot wings over boots.
Jordan purchased the M2 in 2017 directly from the manufacturer, and it finds regular use, being f lown roughly 300 hours a year. While he f lies to various destinations all across
Avfab
Jordan Winery’s original vision focused on chardonnay, cabernet sauvignon and hospitality. To this day, the brand remains committed to these aspects and sees the drink differently than many other wineries. “We believe that wine should not overpower the food at your table but act as the bridge that connects all the little details of a memorable meal. The longevity of our wines, the diversity of our land, and the
November 2021 / TWIN & TURBINE • 29